Whether you're just curious about flexible work or ready to redesign your whole career, we've made it easy to get started in a way that fits your pace and your budget.

🍰 What is ‘Design Your Portfolio Pie’ Course?

It’s a 5-part self-paced mini course that helps you:

• Clarify your values and “why”

• Map out your current work life

• Explore new income streams (beyond the obvious)

• Choose one idea to trial in the next 90 days

• Set habits to evolve your career over time
  
  

Each module includes a short lesson, practical prompts, and a printable worksheet. It’s designed to be simple, flexible, and confidence-building — even if you’re recovering from burnout or starting fresh after a job change.

$49 self-paced, lifetime access

Why more New Zealanders are redesigning how they work — and how you can too.

More New Zealanders are quietly rewriting their job titles — and it’s not just freelancers or creatives leading the shift. From mid-career parents to recent grads, consultants to contractors, more of us are choosing to build flexible, multi-stream work lives that reflect who we are and what we need.

It’s not about ditching your job on a whim. It’s about expanding the way you earn a living, how you spend your energy, and what you get back from your work life.

Welcome to the rise of the portfolio career.

🧠 So what is a portfolio career?

At its heart, a portfolio career is a mix. It’s a combination of income streams, roles or projects that together form your working life. Think of it like a career pie — where each slice plays a unique role in your fulfilment, flexibility, and financial security.

You might:

• Work three days a week in your current role
  
  

• Offer freelance services in your area of expertise
  
  

• Sell handmade products, write digital guides, or run an Airbnb
  
  

• Coach, consult, or teach others a skill you already use daily
  
  

• Spend time on a passion project that begins to generate income
  
  

There’s no set formula. Some people build their mix around financial goals, others around values, creativity, or family time. The key is this: you get to design it.

👥 Who is this actually for?

Short answer: anyone curious about a different way to work.

What’s interesting is that younger people — especially those in their 20s — are already embracing this lifestyle, often without realising it. Many are running side hustles, offering digital services, selling creative work, or building online communities while studying or navigating early career steps. Social media and platforms like TikTok or Gumroad have made it easier than ever to turn a skill or interest into income — and they’re diving in with openness and creativity.

For those in their 30s, 40s, 50s (and beyond), it can feel like a bigger shift. Many of us were raised with the idea that success meant choosing one career path, climbing a single ladder, and sticking to one industry. The idea of diversifying — or stepping outside that traditional model — can feel confusing or even risky at first.

But the desire is the same:

• To earn in more meaningful or flexible ways
  
  

• To make room for creativity, family, or health
  
  

• To take ownership of your time and energy
  
  

We’ve seen:

• A full-time employee who runs creative workshops on weekends
  
  

• A student offering tutoring while they finish uni
  
  

• A semi-retired HR professional now mentoring early-stage founders
  
  

• A parent juggling part-time work with freelance admin gigs
  
  

• A consultant offering strategy services + building digital products on the side
  
  

They all have one thing in common: a willingness to try something different.

🇳🇿 Why it makes so much sense in Aotearoa

Here in New Zealand, portfolio careers are a natural fit for our culture and economy.

We’re practical. Community-minded. Resourceful. Whether you're in Auckland, Invercargill or somewhere rural in between, chances are you know people who are combining multiple work streams to make life work — from teaching yoga part-time, to flipping furniture, to launching a small online shop or podcast.

And with the rising cost of living, burnout in conventional roles, and a growing sense that work needs to work for us, more Kiwis are asking:

“How can I make this work better for me?”

A portfolio career offers one answer. It’s not just a safety net — it’s a structure that can grow and evolve with your life stage, goals and values.

✍️ Why I created this program

I created The Portfolio Career Coach because I got tired of being asked, “So… what do you actually do?”

The truth is — I do a lot, and intentionally so.

I work as a freelance Marketing Manager, a fractional CMO, and a social strategist. I coach others who are building their own portfolio careers. I also run a hands-on creative business, Inkworks SMP Studio, helping people feel more confident in their appearance.

My career has spanned startups, FMCG, fashion, and founder-led businesses — and each stream I’ve taken on reflects a different strength or interest. It doesn’t fit neatly into one job title. But it adds up to a work life that’s meaningful, energising, and sustainable — and I believe that’s possible for others too.

🔁 Isn’t that a bit unstable?

Actually — it’s the opposite.

A portfolio career creates stability through diversity.

Relying on one job or employer is a single point of failure. But with two or three small streams working together — even if they’re modest — you create options. Confidence. Breathing room.

And the best part? You don’t have to go “all in” from day one. Most people start small:

• A 2-hour freelance gig each week
  
  

• A Sunday market stall
  
  

• A paid newsletter, digital product or coaching call
  
  

• Helping a friend of a friend with something you're good at
  
  

It’s about layering, not leaping. And it’s never too late — or too early — to start.

🛠 Where to start

If you’re in your 20s, you might already be doing this without realising — freelancing, building an audience, offering a service while studying. You have the flexibility and tools right in your pocket.

If you're in your 30s, 40s or 50s, and this is all new — you’re not behind. You’re simply stepping into a different way of thinking about your career. It might feel unfamiliar, but it’s not out of reach.

Start with:

• A quick audit of your time, energy and skills
  
  

• A list of what lights you up — and what drains you
  
  

• One simple offer or idea you can test quietly
  
  

• A reminder that you don’t need to quit to begin
  
  

You don’t need a full plan — just a starting point.

🎓 Ready to build your own portfolio pie?

If this resonates but your not sure where to start, The Portfolio Career Pie Course was made for you.

If you feel like you might want support along the way, join Coach+ to unlock:

• The full 5-part Design Your Portfolio Pie mini course - FOR FREE
  
  

• Unlimited access to the Portfolio Career Coach (your AI-powered guide)
  
  

• Monthly planning tools, reflection prompts, and NZ-relevant templates
  
  

• All for $9/month — cancel any time
  
  

Because maybe the goal isn’t to find one perfect job — but to build a work life that reflects all of who you are.